Do you need high-quality backlinks but are too busy to build them?
If so, you're in the right place. In this post, we'll talk about manual link building and whether you should hire a manual link building service provider or not.
That way, you can find the best choice for your business.
What Is a Manual Link Building Service?
As the term implies, this service provides backlinks through manual outreach link building.
Manual link building is one of the most crucial elements of an effective SEO (Search Engine Optimization) strategy. The links produced by this practice are usually one-way links that don't get penalized by Google.
These backlinks also help increase your domain authority and make your content more visible in SERPs (Search Engine Results Pages).
Plus, manual link building techniques guarantee that all your links are natural (thus avoiding Google's and other search engines' algorithmic penalties).
Manual Link Building vs. Automated Link Building
Many providers offer automated link building services nowadays. Unfortunately, these services waste your money. Worse, Google penalizes them over time.
Check out the differences between automated and manual link building to know when someone's trying to scam you.
Automated Link Building
Automated link building uses software programs to create links for your site. As a result, you can't control where these links come from or what they look like.
While this saves a lot of time and effort, these links are usually spammy and penalized by Google. And even if you don't get caught now, you'll likely get caught later as Google upgrades its algorithm.
Manual Link Building
In contrast, manual link building doesn't involve software that creates links. As a result, you have complete control over where to get your backlinks from and how they're created. You can also select the most relevant sites in your niche and target specific keywords.
While this takes more time and effort, manual link building gives you huge returns in the long run without being penalized by Google.
Given this, manual link building is way better than automated link building. Remember, it's better to build links slowly and surely than rush things and get banned.
Manual Link Building Services That Work
Here’s a list of manual link building services that can help improve your ranking:
1. HARO (Help a Reporter Out)
HARO is one of the best sources of manual links. Journalists use it to find sources and quotes from experts. If you become a source for their story, you can get a backlink from them.
The beauty of using HARO is you can get high-quality backlinks from popular publications and blogs. Plus, the majority of links you get come from legit websites. Hence, you don't have to worry about black-hat links or search engine penalties.
While HARO is fantastic, you must spend a lot of time creating pitches and sending them out. Plus, you must customize and follow up on your pitches to get noticed.
2. SEO Agency
SEO agencies take care of all of your SEO needs. These include backlinks, on-page optimization, keyword research, and content.
Since they do everything for you, you don't have to do anything. However, they have to allocate your payment for several SEO components. As a result, some spread themselves way too thin.
While SEO agencies are a one-stop solution for businesses, many allot a small percentage of their budget to link building. So if you want to focus on getting high-quality links, you're better off with link building agencies (more about this later).
3. PR Agency
PR stands for public relations. This type of agency focuses on getting your company mentioned in the press.
PR agencies typically collaborate with you to create a newsworthy story they can pitch to media outlets. The story can be about your humble beginnings, product, or service.
A successful PR campaign can get you links from huge publications like Forbes and the New York Times.
However, there's no guarantee that they'll give you backlinks. While they might mention you, they don't have to link to you. Plus, PR agencies focus on getting mentions, not links.
4. Link Building Agency
A link building agency focuses on getting backlinks for your site. Hence, they're one of the best options for getting manual links.
When you hire a link building agency, they do everything that needs to be done, so you get backlinks. Plus, they usually use white hat link building techniques to ensure you don't get penalized.
Hiring a link building agency is generally the best in terms of cost and results. Since you're aiming for high-quality backlinks, a link building agency charges less than SEO and PR agencies. It also spares you the grunt work of navigating HARO and sending pitches.
Should You Hire a Manual Link Building Service Provider?
Yes, you should hire a manual link building service provider if you don't have time to build links yourself. You should also hire one if you want to skip the trial-and-error part.
The right manual link building service provider can save you a lot of time (getting the links) and money (less expensive than SEO and agencies).
Frequently Asked Questions
How much should I pay for link building?
How much you should pay for link building depends on your industry and the quality of backlinks. Link building pricing can vary from $100 to over $1,500 per link. A typical link building campaign budget ranges from $5,000 to $20,000 per month, depending on the number of high-quality links you aim for.
What is manual link building?
Manual link building is getting backlinks without using link-creating software. It involves reaching out to journalists and bloggers to get backlinks that don't get penalized by search engines like Google.
What do link building services do?
Link building services increase your website's backlinks. These service providers use techniques that will produce backlinks to help improve your search engine rankings and organic traffic.
Does link building still work?
Yes, link building still works. Google's algorithm constantly improves, but it always uses backlinks as a huge basis for judging which pages are worthy of ranking.
Conclusion
Backlinks are the rocket fuel that propels your website closer to Google's coveted first page. Not all links are equal, though — some are relevant, while others do more harm than good.
Given this, getting high-quality links from legit websites is easier said than done. You must have the knowledge, creativity, connections, and a ton of outreach to get such links.
That's where we come in. Tribu LinkBuilding is an experienced link building outsourcing agency helping business owners get backlinks through white-hat strategies that Google won't penalize. Plus, you only have to pay after we get live links. Contact us to jumpstart your link building success now!